Do I need a big audience to make distribution work?
No. The founders with the most traction today are not the loudest — they are the most specific. A small, precise audience in the right channel converts faster than a large, general one.
No. The founders with the most traction today are not the loudest — they are the most specific. A small, precise audience in the right channel converts faster than a large, general one.
CorZen runs an AI discovery interview, then builds a 90-day plan broken into weekly tasks. Each task can be handed to a specialized marketing agent that produces the actual deliverable — copy, SEO structure, email sequences — not just a to-do item.
Start from where your target users already ask for recommendations — not where you personally spend time. Audit three to four candidate channels for buying intent, then pick the two with the shortest feedback loop.
LLMs answer questions by pulling from indexed content and trusted sources. Founders who publish specific, question-answering content get cited in AI responses. Those who do not are invisible to that traffic source entirely.
SEO-driven content that gets cited by AI search, niche communities with buying intent, and direct outreach to a narrow ICP. Broad social posting aloneis noise with extra steps until you build an audience and then it becomes one of your best channels.
Because discovery is the bottleneck, not coding skills. Hundreds of solid indie products ship every week and get no traction. The ones that grow solved distribution first, product second.